On the Radio: Customer Pathway

What is your customer's pathway? Does your customer have a pathway? How do they find you? How do they get to your product? How do they purchase from you? How do they feel about you? What's their experience with you after they've purchased? Regardless of your product, your customer's pathway is generic but it is not linear or one-dimensional. Your customer looks at your product as well as looking at you. Does their pathway touch every piece of your business?

Tune in today, Thursday, November 9, 2017, at 8 am and 2 pm PT to the Ask Christina First Radio Show on www.awoptalk247.com to listen.